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Finance Marketing Management
Regular office hours
7:30AM-5:30PM except:
08/24-08/28 8:00AM-4:30PM
08/31-09/03 8:00AM-4:30PM
Closed Friday 09/04 for furlough
09/14-09/17 8:00AM-4:30PM
Closed Friday 09/18 for furlough
09/28-10/01 8:00AM-4:30PM
Closed Friday 10/02 for furlough
10/12-10/15 8:00AM-4:30PM
Closed Friday 10/16 for furlough
11/09-11/12 8:00AM-4:30PM
Closed Friday 11/13 for furlough
11/23-11/24 8:00AM-4:30PM
Closed Wed. 11/25 for furlough
Department Chair
Dr. George (Joe) Belch
gbelch@mail.sdsu.edu
Important: Marketing Majors & IMC Specializations course sequencing requirements are strictly enforced. Download sequencing (word doc)
Students: to read more about the IMC Specialization visit the IMC web site
Marketing
Faculty
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Welcome to the Marketing Dept.
Marketing Department Faculty/Lecturer Office Hours Fall 2009
Marketing has been defined as "the process of planning and
executing the conception, pricing, promotion, and distribution of
ideas, good and services, to create exchanges that satisfy individual
and organization objectives." The marketing major studies how
products and services are developed, priced, promoted, distributed
and sold. The process requires an understanding of buyer and seller
behavior within the context of the overall market environment. Added
emphasis is given to the important area of global markets with their
own special challenges and opportunities.
Marketing is an essential part of every business. Not-for-profit
organizations also have to market their products/services, and the
marketing discipline addresses the special needs of such organizations.
Program Overview
The marketing major at SDSU includes preparatory courses in accounting,
finance, information systems, economics and mathematics. At the
upper division level, students take classes in marketing as well
as finance, management, operations management, and statistics. The
curriculum provides training in developing decision models to aid
in solving marketing problems. Planning and analysis of strategies
for products and/or services are also emphasized, as is the use
of computers for data analysis.
Course-Level Student Learning Outcomes
Goals and Learning Outcomes
MSBA Goals and Learning Outcomes
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