
I am delighted to be here today to talk to you about Building
Smart Communities: A New Framework for an Americas Information
Initiative.
The premise of my paper is that the world has been flattened by
the force of technology and economics -- the real effects of the
telecommunications revolution if you will -- and in its wake we
are witnessing a rebirth of an age-old concept of the "city-state"
or more precisely, the "region-state." These new quasi-governmental
entities, like the ancient city-states of Athens, Sparta and Rome,
have the power -- some would call it innate sovereignty -- to
control their future in this new world order; but only to the
extent they recognize that information is power in this new age,
and information technology, the tools of wealth creation.
To be successful these "city-states" must in some way
model themselves after Singapore's "Intelligent Island,"
or San Diego's "City of the Future" (a project
I will discuss further today) and in so doing, bring everyone,
and every sector of the community into the effort. Hence the term
"Smart Communities."
One would have to be a recluse living in solitary confinement
not to know that there is indeed a revolution taking place everywhere
in the world given the convergence of technology, the technology
of telecommunications, and economics, the economics of a global
economy. And in the wake of this convergence, power is being realigned
and wealth redefined. These two global trends -- the realignment
of power, and the redefinition of wealth -- again propelled by
the convergence of technology and economics, will likely permeate
life and work throughout the world, well into the 21st century.
Let me be more specific by providing a certain historical context.
Take Abraham Lincoln, one of America's well-known presidents.
In addition to ending the Civil War between the North and the
South, he is also widely credited with abolishing slavery. A lawyer
and well-known orator, in fact he had a very squeaky voice, and
probably would not survive as a modern day media figure. At his
most famous address in Gettysburg, Virginia in 1863, there were
some two thousand people in attendance, according to published
reports.
But there was no radio or television. No audio/visual systems.
No public relations agents, or "handlers" or advance men,
as they are called today, to tell us what the President was likely
to say outside of Gettysburg well before the actual event. As
a consequence, not many people knew of the so-called "Gettysburg
Address." Yes, there were bits and pieces picked up by
the daily newspaper, the Gettysburg Gazette, and a handful
of other newspapers, but it was months and years before the full
impact of that historic address was known throughout the world.
Fast forward one hundred years to 1963. The place is Dallas, Texas.
John F. Kennedy is shot, and within twenty-four hours, two-fifths
of the world's population, or 2 billion people knew, read,
heard or saw replays of the assassination. Fast forward again
to just the last few years. Let your imagination quickly review
the events that pop to mind: The fall of the Berlin Wall; the
war in Bosnia; the tragedy in Tiananmen Square; the opening shots
of the Gulf War, and in all likelihood you were there, or could
have been, along with four-fifths of the world population, 4 billion
people.
You were there because CNN was there, UPI was there, the Spanish
International Network was there. You were there, thanks to a vast
network of satellites orbiting at twenty-two thousand miles in
space, underseas fiber optic cables, wired and wireless networks,
cellular phones, palmtop and laptop wireless computers. Thanks
to this electronic nerve system which spans the globe, there is
nothing of importance that happens anywhere in the world that
isnÃt instantly reported everywhere.
The global village Marshall McLuhan first talked about is here.
It's not the world community he envisioned perhaps; but
nonetheless, a new mosaic is taking place and as I mentioned earlier,
some very definite trends are becoming clear.
First, there is a major realignment of power taking place in the
world. No government, no matter how popular or dictatorial, can
set its nation's public policy agenda. No, it is world public
opinion that does that.
As Charles Wick, Ronald Reagan's Director of USIA once pointed
out: "How else could a dock worker in Poland, not a General,
create that great force for change, Solidarity? How else could
an ordinary housewife aspire to the dreams of her country and
rise to be President of the Philippines? How else could a black
woman say no to the ravages of apartheid, and the world stop and
listen?"
This power of the people to shape public opinion and thus public
policy is clearly evident in last year's U.S. Congressional
election; the elections in Mexico; and even the race for Governor
in Tokyo and Osaka, and most recently the general election in
India. In a larger sense, people everywhere in the world are garnering
power as never before. And, are beginning to exercise it.
A major redefinition of wealth is also taking place. Walter Wriston,
former Chairman of Citibank, likes to point out what happened
when Great Britain entered into an agreement with the People's
Republic of China for control of Hong Kong. "Trading screens
began to light up all over the world," he said, "and the
traders began to trade. Their trades -- like a global plebiscite
-- reflected world public opinion that it wasn't a good
treaty." Overnight, billions of dollars left Hong Kong.
"Information," Wriston believes, has replaced gold as
the new monetary standard. In the post-industrial information
age it is information or knowledge that is the new wealth. And
it is information technology that are the tools of wealth creation.
That is the reason, I would argue, that Singapore -- a city-state
the size of San Diego -- launched its aggressive plan, IT 2000,
also known as the "Intelligent Island" project. By wiring
every home, school, office, hospital, businesses large and small,
connecting every institution to every other and educating their
populous nation, Singapore hopes to leap-frog well into the next
millennium as an international information region, an intelligent
hub, if you will, for the emerging Pacific. That is why, too,
Japan some years ago launched a two hundred and fifty billion
dollar initiative, now up to four hundred billion dollars by last
count, called Technopolis and Teletopia, for telecommunications
utopia. Both initiatives are designed to do for their more populous
nation, what Singapore plans to do for its relatively smaller
"city-state." That, of course, is what gave birth to the
Clinton Administration's National Information Initiative.
Today, almost every developed country has its own national information
strategy, whether it is called a National Information Initiative,
or a National Information Strategy such as France's Telematique
or Informatique, launched in the mid-70's. The goal is the
same: to mobilize resources and intellectual capital to transform
the way life and work is done within the region; and in the process
to attract the new, valuable, high tech information-sensitive
jobs, and to create a skilled workplace to take advantage of the
movement toward a "global information economy," an economy
based, not so much on agriculture or manufacturing, but on the
production, storage, transfer and dissemination of knowledge or
information itself.
More recently, following on the heels of the launch of the U.S.'
ambitious National Information Initiative or NII, Vice President
Al Gore went to the ITU's Plenipotentiary Conference in
Kyoto to launch a GII, or Global Information Initiative. It was
a heroic and bold effort -- although not much appreciated by those
lesser developed nations who, but for a small percentage of their
population, still don't have telephone service.
But the larger concern I have is not that NIIs or a GII are faulty
or ill-timed. It is that such lofty global or national policies
won't work. Why? Because of the reverse flow of power taking
place in the world. What we need is to have local and regional
communities -- however we define them, those governments closest
to the people -- take ownership of this effort to transform the
region, to build their local information infrastructures and in
the process, the city-states, and region-states of the new economy.
What I would like to do in the time allowed is, (1) tell you a
little of the San Diego story -- what we have done and are doing
-- and the lessons we learned; (2) provide some background on
the work of the SDSU International Center for Communications for
the State of California -- particularly, to develop a SII or Statewide
Information Initiative based on the importance of "Smart Communities"
and lastly, (3) relate that to what must be done throughout the
Americas if we are all to succeed, not just survive in the wake
of the emerging global information economy and society.
Our San Diego effort started five years ago with an observation
that 65 of our top 100 cities in the U.S. were dying today because
"cities" are no longer functional. Cities prospered because
of their locations aside major transportation routes or because
they developed profitable specialities in the American industrial
economy. But "telecommunications" -- telephones, faxes
and the electronically-linked computer -- make it possible for
service-sector firms to locate anywhere, and many are therefore
moving out of downtown business districts.
Some had argued that San Diego would never be a major economic
power because our city is not a "headquarters town." The
fact is that, with today's communication capabilities, it
really does not matter where corporate headquarters are located.
We have entered a new post-industrial information age and, because
of advances in telecommunications, as companies become global
-- with a presence almost everywhere in the world -- corporate
decision-making is becoming increasingly local. Sony Corp. calls
it "global-localization," and headquarters, if they exist
at all, are on a jet plane over one ocean or another, but constantly
in motion.
Sadly, San Diego doesn't yet have an international airport,
but we are finding it has some very unique assets. San Diego,
with more personal computer users than any other county in the
world, has the interactive, intellectual underpinning critical
to becoming a city for the Global Information Age. With three
major universities, a major naval installation and a robust high
tech and biotech community, it is not surprising that the county
also has more high-tech alliances with foreign partners than any
other county. Because of its hilly terrain, the region also has
an unusual amount of fiber and cable in the ground connected directly
to individual homes and businesses. Taken together, San Diego
has the ingredients to be an information, intellectual capital.
Given our geographic locations and our links with Mexico and the
Pacific, and the recent passage of NAFTA -- seen by many as more
exciting than the unification of Western Europe because of the
vast economic potential -- San Diego realized it could take a
giant step forward by adopting an aggressive telecommunications
plan of development.
Thus we started the process in 1992 by bringing together, under
the Mayor's auspices, a committee of twenty-four very senior
executives and community leaders from both the telecommunications
and computer industries to be sure, but importantly, every sector
of the economy likely to be most impacted: health care, education,
business and government itself.
The recommendations the committee developed were too numerous
to share with you today. I do, however, want to tell you what
our overarching observations and conclusions were, and then specifically
address those areas that merit every region's focus and
attention.
I. The lack of a consensus-making spirit may be the Achilles
heel of the free enterprise system. Cooperation must co-exist
with competition.
As we looked around the world, in Singapore, Japan, Taiwan, Germany
and France, we saw governments which have a national information
policy and a plan for aggressively embracing advanced communications
and information technology; and which seem to have reached some
semblance of an agreement on the importance of cooperation. Private
and public sectors were working together to develop an infrastructure
worthy of the post-industrial information economy. In San Diego,
however -- like many cities throughout the U.S. -- at almost every
level of the government, we were adversaries, it was the cable
companies versus the telcos; it was the private sector
versus the public sector; it was one ideological battle after
another.
Personally, as a lawyer with Morrison & Foerster, and a product
of the free enterprise school of management, I'm a great
believer in the adversarial, free enterprise system. Today, however,
I believe that we have pushed the envelope too far. It seems that
everything is in litigation. We have embraced competition and
deregulation as ends in themselves. We have eschewed the "vision
thing" as just another industrial policy.
Now, facing competition for scarce capital, together with the
urgent demands of the global market place, we must find ways to
work together in concert, in partnership, through one alliance
or another, to create not just the information highways of tomorrow,
but the information goods and services which will provide the
real wealth and growth in our economy.
II. The task before us is not just about building new communications
infrastructures. It is about re-engineering our national institutions
and transforming our institutional ways of thinking.
The debate over infrastructure really isn't about how we
get the City or the State or the Nation wired, as much as it is
how we transform the way we work and live.
Unless we can bring the full benefits of these advances in telecommunications
to businesses large and small, government and the non-profit sector,
and individual consumers, we will fail to capitalize on the genius
the technology affords us. Importantly, we must find ways to energize,
excite and involve whole communities: librarians, school teachers,
health care providers and other workers, young and old, indeed
every sector of our economy and society. This is what both Singapore
and Yokohama (cities and city-states about the size of San Diego,
by the way), are doing. They have launched aggressive efforts
to bring their various publics into the dialogue. I believe the
efforts underway in those cities will largely depend on how successful
they are in reaching out beyond the major traditional users and
suppliers of telecommunications and information technology.
In San Diego for example, we have -- in a figurative sense --
about completed the job of "wiring" the city. Fiber optic
wire has been laid by the telephone company, and the four cable
operators in the area, of course; but also by the Water Utility,
SDG&E, UCSD, SDSU, the U.S. Navy and many others, in cooperation
with so-called alternate service providers. I suspect other cities
might discover similar patterns of distribution.
The question for us however, is not whether the city gets wired,
but whether those various networks are interconnected and interoperable;
and whether the combined transmission capacity all those systems
represent -- particularly those public and commercial systems
-- is accessible and affordable for the broadest possible array
of services to the broadest number of people. These clearly are
the more serious issues facing us. While it would be premature
and indeed, presumptuous to say the least, for me to suggest any
answers today, it is clear that structurally we can begin to develop
a mechanism for dealing with those issues. And if we can't,
then for cities to exercise their municipal powers, and create
a broadband communications utility -- privately run and privately
managed, but clearly for the benefit of the entire community.
III. We need a new "Federalism" and a new Federal/State/Local
partnership for the development of public policy in the vital
area of telecommunications.
Although I have spent a fair amount of my life as a regulator
and policy maker at the Federal level, I have never believed that
Washington, D.C. is any fountain of wisdom on these issues, and
trickle down government in the area of telecommunications simply
has not worked. We've all seen gridlock on too many issues
out of Washington and other national capitals. Telecommunications
is no exception.
President Clinton and Vice President Gore might have a grand and
thoughtful vision of a national information infrastructure, however
I believe it's what happens in the last geopolitical subdivision
-- the cities and local municipalities -- that is most important.
It is there, after all, where the responsibility for delivering
services to the consumer ultimately rests. And it is the cities
and counties that must develop their own telecommunications policy
and begin shaping telecommunications decision-making within their
jurisdiction. I don't mean to suggest this should be done
independent of the State or Federal laws or regulations. To the
contrary, I do believe it requires a new dialogue, a new federalism
if you will. Indeed, I would suggest that a federal, state and
local dialogue is long overdue, and a slightly more formal process
for developing policy in this area is ripe for action.
Against that background, San Diego and now through SDSU's
International Center for Communications on behalf of the State
of California, is focused on several broad areas. Again, in the
interest of time, let me mention three areas of interest and concern
to everyone: (1) education, (2) health care, and (3) the delivery
of government services.
In a knowledge-based economy, it is clear that knowledge or information
itself, and the ability to produce, store, transfer and disseminate
that knowledge is fundamental to economic development. These skills
are forcing us to rethink traditional notions of education, how
it is defined, what an educated person is, and importantly, the
delivery of education as well. Yet in many ways, education hasn't
changed since the 13th century. Students are still herded into
the classroom, and teachers stand in the middle of the room delivering
education mouth-to-ear. It isn't long before the students
start losing interest, usually about after the first ten minutes.
We know their interest goes up as does "learning efficiency"
as James Dezell, former president of IBM's Education Division
put it, when we show a picture or provide audio-visual stimulation.
We know, too, that learning efficiency goes off the chart when
the student asks a question or begins to interact. Multimedia
computing and Internet access clearly provide such interactivity.
For years, in our zeal for excellence in math and science, art
and music, were cut out of the school curricula. Now we are beginning
to learn that putting arts back in the classroom inspires overall
student achievement, lowers dropout rates, strengthens multicultural
understanding and even helps students with disabilities succeed.
Importantly, it may provide the creative skills our young people
so desperately need and will need to succeed in an information-based
society. And, we are learning it enhances math and science prowess.
Multimedia integrates those disciplines nicely.
But this is just the beginning. Schools and universities everywhere
must find ways of creating new programs that cross the lines between
disciplines, cultures and institutions. The world has changed
and schools and their students, and future employers demand broadbased,
interdisciplinary, international curricula that produce a different
and more relevant learning experience. The old curricula bounded
by discipline and tradition, constrained by fixed schedules and
limited to assigned space, must be re-evaluated and the tools
of telecommunications -- fiber optics, multimedia, high resolution
video, video conferencing, cable and satellite networks -- must
be employed to provide distance learning and extended access to
research, resources and colleagues across the city and across
the world. Accordingly, a focus on education and linkages to central
libraries and other educational resources within the community
are vitally important. Indeed, in San Diego, a major committee
for "Smart Libraries" with state of the art technology
in multimedia, virtual reality, and Internet access providing
linkages thoughout the region, has been designated a high priority.
Health care is another critical area that merits attention. In
the U.S. alone, for example, 40 billion to 80 billion dollars
a year could be saved using advanced communications technology
for the routine transfer of laboratory tests and the more orderly
collection, storage and retrieval of patient information. But
this is just the beginning. Health care is essentially a knowledge
or information intensive business, and the health care industry
is heavily dependent on and comfortable with information technologies.
It is clear that information technology must be used to increase
efficiencies, not just on the cost side of the equation, but to
redefine health care itself.
For example, consumers of health care are relatively uninformed.
Some might even say ignorant of their own bodies. This ignorance
contributes greatly to the cost of health care, and is a major
barrier to shifting the emphasis from cure to prevention. But
the biggest near-term problem, at least in the U.S., is that the
system used by hospitals, physicians and laboratories throughout
the country, are a hodgepodge with little standardization and
very little interoperability.
The shortage of primary care physicians further contributes to
the scarcity of health care delivery. Fortunately, again telecommunications
can and should play a central role in a new health care environment
in three broad areas: (1) through creation of a health care utility
linking all the facilities, laboratories, educational health care
organizations and others responsible, including the insurance
carriers in a system allowing for the routine transfer of information
of any kind, at any time, anywhere; (2) establishment of a sustained
program of consumer education, empowering the citizens to assist
with their own diagnosis, and to provide remote delivery in some
instances of health care itself; and lastly, (3) through a vigorous
re-examination and redefinition of primary care, with an eye to
eliminating the problem of a shortage of primary care physicians,
but importantly, taking the first step toward using the sophisticated
tools of telecommunications, not only for telehealth, but telemedicine
as well.
Convergence of technology and economics has certainly had its
toll on the structure of business. In the face of global pressures,
business and industry worldwide are going through an agonizing
process of reengineering themselves, redefining their core missions,
and reallocating resources to match the disciplines of the marketplace.
Businesses worldwide are competing for a shortage of capital and
consumer spending. No institution, no business large or small
is exempt from this new paradigm. Government is no exception.
All over the world governments are being asked to do more, but
with less. Taxpayers already overburdened, are unwilling to increase
the costs of government. The answer, again, is telecommunications.
In order to increase efficiency and reduce costs, but importantly
to make government more accessible, it is imperative that governments
look for ways of transforming the way services are delivered and
to use technology on a daily operational basis to enhance governmental
productivity.
One area ripe for exploitation is the way in which government
interfaces with its citizens, its consumers if you will. If you
are looking for the school nearest you, in search of government
employment, or a permit to do business, you could wander forever
through the halls of bureaucracy -- or for that matter, the local
telephone directory -- without much success. Increasingly, however,
kiosk-based systems are being deployed to integrate many government
services to provide a common face of government to the extent
possible. Email and electronic bulletin boards are being used
to make government officials more accessible, and electronic payments
systems are being deployed to enhance the process by which the
normal everyday relationship between the citizen and their government
are conducted.
By far the biggest opportunity lies in the deployment of "privatization"
and the development of private/public partnerships. In many countries,
governments are already selling off their national monopolies,
airlines, railroads, electric utilities to the highest bidder,
then pocketing the cash to reinvest elsewhere simply to service
their national debt. However, many others are struggling to rebuild
existing infrastructures, bridges, roads, and airports, by joining
hands with private enterprise in the financing and often in the
managing as well. According to economist Sharon Kahn, more than
$50 billion dollars in partnership-funded projects are already
in the works.
In most cases, the government isn't getting out of the business
entirely. If the public welfare is at stake, governments are merely
redefining their responsibility to provide public services in
forming partnerships with industry to deliver them. This partnership
approach holds great promise to deliver the new infrastructure
and the new services of the information age. San Diego recently
undertook a first step with something euphemistically called "InfoSanDiego,"
a joint venture between the county and NCR and Maxwell Laboratories,
to provide citizens throughout the region with a quick and user-friendly
way of getting all kinds of information about county and city
services, whether education, transportation or health care. Other
private users are joining forces to put their information on the
system as well. NCR and Maxwell, and the county and city are truly
venture partners, with NCR and Maxwell contributing the computer
software and the kiosks, and the county and city providing most
of the information. Both will benefit and both will be part of
the enhanced revenue stream derived from the joint access and
sale of both government and commercial services.
Similar experiments with privatizing the delivery of government
services are taking place in other cities throughout the country,
and the development of truly private/public partnerships on a
broad scale are beginning to emerge.
New York, for example, has the most aggressive. Called Metrotech,
it is a $500 million, 16-acre urban research and office park that
is being developed by Brooklyn Polytechnic University in cooperation
with the State of New York and various businesses in the region.
Metrotech will create 14,500 new jobs, while retaining more than
500 existing jobs in the area. New York Telephone and the New
York Teleport, which is the largest such facility in New York,
will support Metrotech's high-speed communications needs
with fiber-optic networks. It is this immediate, direct access
to optical fiber and broadband communications which led the Securities
Industry Automation Corp. to locate in the park. For the same
reason, investment banks Morgan Stanley and Goldman Sachs also
moved recently to downtown Brooklyn, just blocks from the site.
I realize that I have just scratched the surface. The design of
a public policy framework to encourage the development of "Smart
Communities" -- encouraging local and regional collaboratories
-- is of fundamental importance to every nation.
Let me conclude by referring to a study completed in 1992 by SDSU's International Center for Communications which preceded our work for the City of San Diego, and the State of California. The study concluded:
1. That the world is moving swiftly toward global interconnectivity;
2. Economic and social rewards will go the the cities and regions that organize themselves to participate effectively in the information-led economy that is emerging; and
3. Those areas that do not choose to follow this path will be
left behind.
The study put it succinctly: "There is a tendency to see communications
issues in national and state terms to the neglect of the pivotal
role of the city or region, where responsibility for the whole
community is finally lodged. The city's purview encompasses
all elements of the business, the farmer, the average citizen
and family as well -- to assure access to the business, professional,
educational, health and social benefits that are the promise of
a universally accessible, advanced communications infrastructure."
I know there are those who doubt the value of such bottom-up efforts,
or question the leadership role of government in developing new
local information infrastructures. I am not a Pollyanna about
all of this. As I've said before, it's still early
in the process to predict how and where San Diego will come out,
or how a similar plan on a statewide level will unfold. But it
should, indeed it must engender new cooperation between the private
and public sectors. It must engage all of our publics, particularly
those who are in a position to benefit most by these new infrastructures.
Indeed, if we are successful, it will be because we will have
spawned a cornucopia of new alliances -- often between competing
companies, and between government and industry.
This is not a question of private versus public ownership -- indeed,
the state could agree to "privatizing" the system and
create a private/public corporation limiting the role of the state
in the management of the system. This is not a question of capitalism
or socialism either. It is a question of economic survival. If
the information highways are not built, the information goods
and services will simply not be forthcoming. And the genius of
our enterprise and the promise of a better, more productive way
of life denied.
Thank you.
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